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MANAGING THE BUSINESS OF SOFTWARE
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6 Areas of Expertise for Effective Product Managers

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When I do my job right, there’s no sign of it. Disasters just fail to occur.Herman Wouk

I was interviewed by Chad McAllister, host of The Everyday Innovator podcast, on the six types of expertise in product management.

Chad writes,

Product managers and product teams have the challenge of creating market-winning products — those are products that customers love and that create value for customers and the organization. Some product managers are not as effective as they could be, or they have actually become less effective over time. According to my guest, an effective product manager has six types of expertise. 

Listen in as we talk about expertise and the search for "purple squirrels.".

 

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