Gregory Larkin began his product-building life twelve years ago after nearly getting fired from an investment research start-up for predicting that the booming housing market would collapse. (He wasn’t, and it did). Since then, Greg has built more than thirty digital products, generating millions in revenue for companies like Google, PWC, Nestle, and Bloomberg, as well as start-ups. In 2015, Greg launched his own consultancy, Bowery315, as part of his mission to help more good products enter the world. He lives in Brooklyn with his wife and their two kids.
Every company is pulled in opposite directions. On one hand, there’s often powerful organizational inertia. On the other hand, there’s the speed of the disruption economy. This is why big companies need intrapreneurs—people with an entrepreneur’s spirit who can drive innovation internally.